Retailer Connection

1977 Oberlin Road, Harrisburg, PA 17111

Retailer Connection

​LETS SEE WHY BEER DRINKERS CHOOSE

MICHELOB ULTRA

Wilsbach Distributors / The light beer comparison

Michelob ULTRA
vs. Miller Lite
& Coors Light.

Three light beers. One standout on calories and carbs. See why Michelob ULTRA is our pick for your next light beer.

A comparison for Pennsylvania beer drinkers age 21+ and retailers. Standard U.S. beers; nutrition per 12 fl oz. Wilsbach distributes Michelob ULTRA.

Michelob ULTRA 12 fluid ounce slim can
MICHELOB ULTRA / PER 12 FL OZ / 4.2% ABV

01 / Side by side

Light beer.
Clear differences.

Same serving size. Same listed ABV. Michelob ULTRA has the lowest published calories and carbs of the three beers below.

  Miller Lite Original light beer Wilsbach's pick Michelob ULTRA Superior light beer   Coors Light Light beer
Calories per serving 96 1 more than ULTRA 102 7 more than ULTRA
Carbohydrates grams per serving 3.2g 0.6g more than ULTRA 5g 2.4g more than ULTRA
Alcohol by volume 4.2% 4.2%
Fat 0g 0g
Protein <1g <1g

Published nutrition per 12 fl oz. ULTRA's calorie difference is small: 1 calorie below Miller Lite and 7 below Coors Light. All three list 4.2% ABV.

02 / Let the numbers talk

The difference,
visualized.

Carbs are where ULTRA creates the clearest separation: 2.6g, compared with Miller Lite's 3.2g and Coors Light's 5g.

Carbohydrates per 12 fl oz

ULTRA has 0.6g fewer carbs than Miller Lite and 2.4g fewer than Coors Light.

Miller Lite 3.2g
Michelob ULTRA 2.6g
Coors Light 5g

Calories per 12 fl oz

95 vs. 96 vs. 102 calories.

Miller Lite 96
Michelob ULTRA 95
Coors Light 102

Alcohol by volume

All three list 4.2% ABV.

Miller Lite 4.2%
Michelob ULTRA 4.2%
Coors Light 4.2%
ULTRA

03 / The ULTRA advantage

Fewer carbs.
A clear reason to choose.

When you're comparing these three beers on carbs and calories, Michelob ULTRA comes out ahead on both.

18.75%

fewer carbs
than Miller Lite.

0.6g fewer per 12 fl oz.
ULTRA: 2.6g / Miller Lite: 3.2g.

48%

fewer carbs
than Coors Light.

2.4g fewer per 12 fl oz.
ULTRA: 2.6g / Coors Light: 5g.

4.2% ABV.

Same listed ABV across all three. Percentages compare ULTRA with each named beer.

04 / Get the full picture

Your light beer
questions, answered.

Comparing Michelob ULTRA, Miller Lite and Coors Light in Pennsylvania? Start with the facts behind the labels.

Which has fewer calories: Michelob ULTRA, Miller Lite or Coors Light?
Michelob ULTRA has 95 calories, Miller Lite has 96, and Coors Light has 102 per 12 fl oz.
Michelob ULTRA vs. Miller Lite: how do the carbs compare?
ULTRA has 2.6g of carbs versus 3.2g for Miller Lite.
Michelob ULTRA vs. Coors Light: how do the carbs compare?
ULTRA has 2.6g of carbs versus 5g for Coors Light.
Do all three beers have the same alcohol content?
All three list 4.2% ABV.

For Central Pennsylvania retailers

An easy story
to share.

Behind the bar.

Use ULTRA's 95-calorie and 2.6g-carb facts in menu copy and staff talking points.

At the shelf.

Help customers compare light beer options using consistent serving sizes and published facts.

Your next light beer order

The numbers make the case.
Make it ULTRA.

Lowest calories. Lowest carbs. Same listed 4.2% ABV.
Of these three light beers, Michelob ULTRA is our pick.

​Cheers to Diversity

​A Beverage Brand for Every Taste

​From classic to creative, we offer a wide variety of beverage products from leading brands, both import and domestic beers, local craft beers, hard seltzers, and non-alcoholic options.